VP / Director · Merchandising

Your category managers are drowning in spreadsheets.

Your merchandising team has the data. They don’t have the bandwidth to find what’s buried in it. Ward delivers the findings, with root causes attached. Click any number to see the SQL.

Retailers lose an estimated $300B+ annually to suboptimal assortment and promotional decisions.Source: McKinsey & Company
Ward · VP Merchandising Live
Which SKUs are dead weight right now?
Schema Scout → Merchandising Agent

Ranked on GMROI and velocity together, not units alone, so profitable slow movers survive the cut.

gmroi.sku412 SKUs below $0.90 GMROI holding $1.8M in working capital
assortment.gap31 SKUs selling in the urban cluster are unstocked in a demographically matched cluster
11 parallel queries POS + cost + on-hand confidence 0.94

What merchandising finds out
too late.

Your category managers are drowning in spreadsheets.

Promo planning still runs off last year's playbook

Assortment reviews happen quarterly when they should happen daily

Price changes chase the market a week behind it

No visibility into true cannibalization across categories

Vendor negotiations lack real-time sell-through evidence

Retailers lose an estimated $300B+ annually to suboptimal assortment and promotional decisions.

Source: McKinsey & Company

Insight cards for
merchandising leaders.

Before Ward
Problems surface in the quarterly review. By then, the damage is done.
  • ×Promo planning still runs off last year's playbook
  • ×Assortment reviews happen quarterly when they should happen daily
  • ×Price changes chase the market a week behind it
  • ×No visibility into true cannibalization across categories
With Ward
Problems surface at 6:47 AM with root causes and recommended actions.
  • Insight cards flag promo cannibalization the day it happens
  • Assortment gaps and whitespace opportunities surface automatically
  • Price elasticity shifts detected before margin erosion compounds
  • Category-level performance cards replace manual spreadsheet reviews

Insight cards flag promo cannibalization the day it happens

Assortment gaps and whitespace opportunities surface automatically

Price elasticity shifts detected before margin erosion compounds

Category-level performance cards replace manual spreadsheet reviews

Vendor scorecards generated from actual fill rate and quality data

From signature
to running insights.

A live pilot for merchandising leaders hits these milestones on real data, on a fixed-fee schedule.

Week 1
Insight cards running across price, promo, and assortment. Net-lift baselines computing.
Month 1
Cannibalization quantified across the last quarter of promos. Markdown timing audit complete.
Quarter 1
Closed-loop price changes write back to the planner. Weekly category scorecards on cadence.

This is what Ward
delivers to you.

app.getward.ai Live demo
Acme Retail @Merchandising: VP Analyst claude-sonnet default
A

Dashboards

Pinned views built from saved data-lake queries.

Revenue vs. forecast +4.2% WoW
Gross margin % −3.2pp
Fill rate, fresh 83%
Shrink, West region +0.8pp

Sources

Connect external systems to the data lake.

NameTypeLast sync
sap_pos_transactionsimport2m ago
sap_inventory_shrinkageimport2m ago
sap_labor_schedulingimport14m ago
retail_inventory_weeklyimport1h ago
retail_google_ads_dailyimport1h ago
retail_meta_ads_dailyimport1h ago
retail_ga4_website_dailyimport1h ago

Policies

Browse and manage Cedar access policies for your tenant.

TLS 1.3 AES-256 Read-only SOC 2 II
Policy IDEffectResources
merch-read-defaultpermitModel::*
finance-read-shrinkagepermitModel::"inventory_shrinkage"
vendor-blockedforbidModel::"labor_*"
region-west-onlypermitTenant::"acme"
Evidence trail, composable charts, a live data lake. Every finding inspectable.
Ward · for VP Merchandising06:47 AM

BOGO on Brand X crackers lifted units 34% but cannibalized Brand Y by 28%. Net category lift: only +6%. Ward recommends a targeted coupon instead.

✓ Action recommendedMerchandising context
SOC 2 II Read-only by default VPC · PrivateLink Every query inspectable

Read-only credentials, Cedar policy per agent, a full reasoning trail on every number. Your security review is short and your data team is not carrying the risk.

Read the security posture →

The blind spots that cost
merchandising leaders the most.

KPIs that erode quietly when nobody’s watching, one from each vertical this role covers.

Grocery
Shrinkage
Cause-level attribution
Loss prevention shifts from guesswork to targeted intervention.
Fashion
Markdown Rate
Shallower, earlier
Slow movers detected before deep clearance is the only option.
Home
Seasonal Accuracy
Weather + event driven
Pre-positioning adjusted for peak season signals.
Specialty
CLV
Churn risk surfaced
At-risk customers identified before they leave.
Pharmacy
Expiry Waste
Flagged before close
Shelf-life velocity tracked per store.
Furniture
Inventory Carrying Cost
Aged stock flagged
Slow-moving SKUs identified before carrying costs compound.

What Ward covers
for merchandising leaders.

Two ways to start.

Run a fixed-fee pilot on your data, or talk to advisory about a broader engagement.

Control AI spend by department and user.
Without skimping on the outcome.

Give every department and every user a compute budget. Ward routes each question to the cheapest model that clears the quality bar, so finance caps the spend without capping what the business gets back.

Compute budgets, this month 68% used · on pace
Merchandising
14,200 / 20,000
Supply Chain
9,800 / 15,000
Store Ops
6,100 / 10,000
Ecommerce
4,700 / 5,000
Finance
3,400 / 5,000
Per-user caps. Alerts at 80%. Hard stop or overage approval, your call. Ecommerce flagged at 94%, before it became a surprise invoice.

Your category managers are drowning in spreadsheets.

See what Ward finds for Merchandising leaders, with root causes and recommended actions.

Read-only to start · your LLM keys · SOC 2 Type II underway · or book a call directly

Find out what your data has been hiding.

Tell us about your operation. We’ll show you the problems Ward catches, and the ones your current tools miss.

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What are your goals?
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About your operation
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